Cookie Policy

This Cookie Policy explains how Optimisation Intelligence uses cookies and similar technologies on our website, platform and associated services.

By continuing to use our Services, you consent to the use of cookies as described in this Policy unless you disable them through your browser or our cookie preference centre.

Cookies are small text files stored on your computer, mobile phone or other device when you visit a website.

Cookies help websites:

• remember your preferences
• improve performance
• analyse usage
• personalise experiences
• enhance security

Cookies do not typically identify you directly but may identify your browser or device.

Essential Cookies

These cookies are necessary for the operation of the Platform.

Examples include:

• User authentication
• Login sessions
• Security
• Fraud prevention
• Load balancing
• API authentication

Without these cookies the platform cannot operate correctly.

These cookies cannot be disabled.

Functional Cookies

These remember preferences such as:

• Language
• Dashboard settings
• Theme preferences
• Time zone
• Recently viewed reports

Analytics Cookies

These help us understand how users interact with OI.

Examples include:

• Pages visited
• Feature usage
• Session duration
• Navigation paths
• Error rates

Analytics data is aggregated wherever possible.

Performance Cookies

Performance cookies allow us to:

• optimise loading speed
• improve reliability
• identify bottlenecks
• monitor infrastructure performance

Marketing Cookies

Where applicable, marketing cookies help us:

• understand campaign performance
• measure conversions
• improve advertising effectiveness

We do not sell personal information for advertising purposes.

Depending on your configuration, OI may use services including:

• Google Analytics
• Microsoft Clarity
• Stripe
• Paddle
• HubSpot
• Intercom
• LinkedIn Insight Tag
• Google Tag Manager

These providers have their own privacy policies.

Cookies may be:

Session Cookies

Deleted when you close your browser.

Persistent Cookies

Remain until:

• expiration date
• manual deletion
• browser clearing

You may:

• delete cookies
• block cookies
• restrict cookies
• disable tracking

through your browser settings.

You may also adjust cookie preferences through our Cookie Consent Banner.

Some browsers offer a "Do Not Track" feature.

Because there is no universal standard for responding to these signals, OI currently does not respond differently to them.

We may update this Cookie Policy periodically.

Material changes will be communicated through the Platform.

Privacy Team

Email

contact@optimisationintelligence.com